Wednesday, September 26, 2007
Airport Runways - The Next Frontier of Viewable Media

"Marketers see such ads as one way to reach busy consumers who pay less attention to television commercials than they used to."

There's a piece in the NYT today about airports opening up landing strips for advertising. Most people will probably hate this because it's such a visible marketing platform and I don't think people like being overtly marketed to, but I think it's a fun idea and if it means that my local airports will have more money to add staff that will improve the efficiency of the airport then I'm all for it.

Link: The View From Your Airplane Window Was Brought to You By...

Labels: ,

Post a Comment



Search

about me

I'm Blake. I like to learn stuff.

I like to learn about history, art, culture, sports, and politics. I like learning about what happens when you mix Diet Coke and Mentos. I like learning about Britney's latest flameup, Beckham's newest haircut, and how to make little origami gift boxes out a piece of 8.5x11.

I started this blog for me to have a place to write about the things that I've learned. I hope that you enjoy reading.

stalk me on

support me

I am a partner in The Rock Club, the NYC area's premier rock climbing gym. NYC kiddies - we're double the size of Chelsea Piers and way more fun. Programs and instruction for all skills and levels. Tell them Blake sent you and get a free carabineer. If you buy a membership, I will buy you a cupcake.

media diet

blog roll